The Wall Street Journal has a two part interview with Satoru Iwata, discussing all sorts of game related things from the Wii U to the new wave of cheap and sometimes downright free games.
This fellow really hates mobile and social games.
And don’t even go there when it comes to freemium content. Here’s a few snips:
We have no intention to provide a property to any other platforms, or making them available in a mode that does not require consumers to pay at all. Nintendo is a company, which is trying to maintain the overall value of video games.
If we were simply going to say OK, the only the way we could sell more products is by decreasing the price, then there wouldn’t be a bright future and the entire industry will fold. When we look at the entire system of freemium, it’s not always that everyone is happy with the offers. Actually, there’s only a limited number of people who are willing to pay and many others are not paying for game titles at all.
Nintendo is not interested.
I’m not interested in offering software for free of charge. That’s because I myself am one of the game developers, who in the future wants to make efforts so the value of the software will be appreciated by the consumers.
That’s just a small sampling and this entire two part interview is well wroth a read. Iwata may come off a tad dickish here but I certainly understand his point of view and if Nintendo doesn’t want to start charging less for its products, that’s really their business. His view on “software value” is very interesting and I think will be a big battleground in the coming years.